KILLCRITICby X1OTHINK

AI growth assistant for local businesses

Know exactly why competitors outrank you. Then fix it.

KILLCRITIC audits your Google Business Profile, watches your reviews and competitors, and hands you a prioritized weekly plan — focused on action, not just reports.

AI Business Audit

A clear 0–100 score for your Google Business Profile, reviews, activity, and competitive position — with exactly what to fix first.

Review Management

Every review analyzed for sentiment. AI drafts friendly, professional, short, and recovery replies — you approve before anything is posted.

Competitor Tracking

See how nearby competitors compare on rating, review count, photos, and posting activity — and why they may be ranking above you.

Weekly AI Action Plan

A simple, prioritized to-do list every week. Each task explains why it matters and how many audit points it's worth.

Reputation Alerts

Repeated complaints are surfaced before they become a pattern customers notice.

Reports

Clean, exportable reports that show score changes, review growth, and completed work — proof that things are improving.

How it works

1

Tell us about your business

Two minutes of setup — name, category, city, services. KILLCRITIC immediately scores your online presence 0–100 and shows exactly what's costing you customers.

2

AI does the heavy lifting

Review replies drafted in four tones. SEO articles and city pages written for you. A 30-day content calendar planned. Competitors analyzed. A weekly to-do list, prioritized by impact.

3

You approve, results follow

Nothing gets published without your sign-off. Watch your score climb, your reviews get answered, and your rankings move — tracked right in the dashboard.

Built for repair shops, dentists, contractors, salons, restaurants — any business that lives and dies by local search.

Simple pricing per location

Starter

$49/mo per location
  • AI business audit
  • AI review replies
  • Profile suggestions
Start free

Growth

$99/mo per location
  • Everything in Starter
  • Competitor tracking
  • Weekly AI action plan
Start free

Pro

$149/mo per location
  • Everything in Growth
  • AI content tools
  • Reports & exports
Start free

Agencies: multi-client dashboards and white-label reports are on the roadmap.

Common questions

Will this post things without my approval?

Never. Every review reply, article, and post is a draft until you approve it. That's a core rule of the product, not a setting.

Do I need to be technical?

No. If you can use Google Maps, you can use KILLCRITIC. The AI explains every recommendation in plain English and tells you why it matters.

Where does the AI content come from?

KILLCRITIC uses Anthropic's Claude, one of the leading AI models, prompted with your real business details — your services, your city, your reviews. It's your voice, faster.

What if I already have someone doing my marketing?

Great — hand them the dashboard. KILLCRITIC does the research, writing, and prioritizing so whoever runs your marketing spends their time approving and publishing instead of starting from blank pages.

Can I cancel anytime?

Yes — subscriptions are managed through Stripe and you can cancel from your billing portal in two clicks. No contracts, no phone calls.