For phone repair shops and other local businesses

Get found by people with a cracked screen.

KILLCRITIC checks your Google Business Profile, drafts a reply to every review, and tells you what to fix first, in plain English. Nothing goes on Google until you approve it.

  • Free score: no card needed. You'll need your name, an email, a password and your shop's name.
  • Paid plans: 30 days free. Card required at checkout; nothing is charged until day 31.
directories, tailored to your trade
40+
audit score, itemised
0–100
reply tones per review
6

Sample audit of Main St. Phone Repair · Toledo, OH: score 55 out of 100.

Passing: Google Business Profile (Claimed & complete), Review volume (128 reviews), Average rating (4.6 out of 5), Posting activity (2 posts a month).

Needs work: Unanswered reviews (23 waiting on a reply), Photos (9 — thin for your category), Business description (Missing), Fresh reviews (none in the last 60 days).

Sample shop, not real data. Yours runs on your real Google profile.

The places local answers come from

  • Google Business Profile
  • Apple Maps
  • Siri
  • Bing Places
  • ChatGPT
  • Alexa
  • Perplexity
  • Yelp
  • Facebook
  • Nextdoor
  • Data Axle
  • Foursquare
  • HERE
  • TomTom
  • BBB
  • Trustpilot

Three steps to your first fix list.

  1. 1

    Create a free account.

    Your name, email and a password. No card.

  2. 2

    Add your shop and connect Google.

    Connect your Google Business Profile so we can read your reviews, hours and Google's own numbers, like calls and direction requests. You can skip this and type your details instead.

  3. 3

    Get your score and your fix list.

    A 0–100 score with every gap listed in order. Fix things yourself, or start a plan and we'll draft replies and prepare changes for Google. Nothing is sent until you approve it.

What a fixed profile looks like.

Same shop, before and after working through the list.

Show the profile
48
Room to improve

Before

The day the shop signed up

  • Hours: Holiday hours missing (needs fixing)
  • Categories: 1 category (needs fixing)
  • Reviews: 12 without a reply (needs fixing)
  • Description: Missing (needs fixing)
  • Photos: None this month (needs fixing)
86
Strong

After

After working through the fix list

  • Hours: Set, including holidays (done)
  • Categories: “Mobile phone repair shop” + 1 more (done)
  • Reviews: Every review answered (done)
  • Description: Written and approved (done)
  • Photos: 6 added this month (done)

Illustrative example, not a real shop. Results vary, and no one can promise a Google ranking. We show you what to fix and track what changes.

Everything a busy shop owner needs, in one place.

Reply to every review.

Every review gets a reply drafted in your voice, in six tones. You read it, edit it and post it. With Google connected, it goes straight to your profile.

  • From short and friendly to detailed or “our side”
  • Edit anything before it posts
  • Filter to the unhappy ones in one tap

Starter and up

Jordan P.5 stars · 2 days ago

“Battery swap took twenty minutes and they explained everything.”

Your replyDraft ready

Thanks, Jordan! Glad the battery swap was quick. See you next time your phone needs us.

Tone: Friendly · More formal · Shorter · Say sorry and make it right · Longer · Explain our side

Post reply to GoogleEdit
Sample

Ask every customer for a review.

Print a counter card with a QR code that opens your Google review box. Same card, same words, for every customer.

  • Prints at 4 × 6 inches
  • Your own short review link to text or email yourself
  • Works with any phone camera

Included with every account

Main St. Phone Repair

Leave us a review on Google

Scan with your phone camera

Sample

See where you show up on Maps.

Each week we check one search across a 5×5 grid around your shop, and show your position in every square. Pro checks three searches.

  • Every square has its number
  • See where you drop out of the top 3
  • A fresh grid each week

Starter and up

In the top 3 at 8 of 25 spots; in the top 20 at 24 of 25.

Sample: a made-up shop's position on Google Maps for “phone repair near me” from 25 spots around it. Rows are distances north and south of the shop; columns are distances west and east. The middle cell is the shop.
2 mi W1 mi WShop1 mi E2 mi E
2 mi NPosition 9Position 6Position 5Position 8Position 14
1 mi NPosition 5Position 3Position 2Position 4Position 9
ShopPosition 4Position 2The shop. Position 1Position 2Position 6
1 mi SPosition 7Position 3Position 2Position 3Position 11
2 mi SPosition 16Position 8Position 6Position 12Not in the top 20
  • in the Maps top 3
  • in the top 10
  • in the top 20
  • not in the top 20
Sample

Approve fixes, and we send them to Google.

We ask about your holiday hours and suggest services and categories, with Google's own suggestions first. You say yes to one change and we send that one. Nothing changes until you do.

  • See what's on Google now beside the change
  • Nothing is sent until you press the button for it
  • Every change is kept in a history

Starter and up · Google connected

Waiting for your answer

Open on Thanksgiving (Thu, Nov 26)?

On Google now
No special hours
Your answer
Open 10:00 AM–4:00 PM
  • Closed
  • Open my regular hours
  • Open special hours (chosen)

Sent only when you press the button, for this one date.

Send to Google: open 10:00 AM–4:00 PM on Thu, Nov 26
Sample

Also included

  • Google's own numbers

    Calls, direction requests and website clicks from your Google profile, once you connect Google.

    Included in: every account

  • Review alerts

    An email when a new review of 3 stars or fewer arrives, and a nudge if three weeks pass without a new review.

    Included in: every account, once Google is connected

  • Online listings

    Every directory your trade needs, from Google and Apple Maps to the networks behind Siri and car navigation, with your details ready to paste and your progress tracked.

    Included in: Starter (the essentials), Growth and up (40+)

  • AI Search

    We check how often ChatGPT, Claude and Google's AI answers name your shop when customers ask about your town, and which websites they read. Plus a checklist of what to fix. Nobody can promise a mention.

    Included in: every plan (the checklist); Growth and up (the answer checks, once your first payment goes through)

  • Competitor tracking

    See how nearby shops compare on rating, reviews and photos.

    Included in: Growth and up

  • Weekly action plan

    A short to-do list every week, with why each task matters.

    Included in: Growth and up

  • Posts & photos

    Google posts, descriptions and profile ideas, drafted for you.

    Included in: Growth and up

  • Articles and city pages

    Service and city pages for your website, written for you and published to WordPress in one click. Autopilot adds at most 4 a month.

    Included in: Pro

  • Printable reports

    A clean summary you can print or email.

    Included in: Pro

Rules we don't break.

KILLCRITIC is new. We'd rather show you our rules than testimonials you can't check.

  • Nothing goes on Google without your OK.

    Every reply, post and profile change is a draft until you approve it. That's how the product is built, not a setting you have to find.

  • We ask every customer, never just the happy ones.

    Your review link and QR card go to everyone the same way. Google doesn't allow picking only happy customers, and neither do we.

  • Never a fake review.

    We won't write, buy or ask for fake or paid-for reviews, for anyone, at any price. It's against FTC rules and gets profiles suspended.

  • Your price is on this page. No sales call.

    Monthly plans renew month to month; yearly is one payment. Cancel from your billing page in two clicks, with no phone call.

How it compares.

A general comparison, not a review of any one company.

How KILLCRITIC compares with hiring an agency and with big SEO suites
What you needHiring an agencyBig SEO suitesKILLCRITIC
Built forAny businessMarketers and agenciesShop owners, in plain English
PriceMonthly retainerUsually per location or per toolFrom $49.99/mo per location, on this page
ContractOftenUsually monthly or yearlyNo. Cancel any time
Listed across directories, voice and mapsSometimesOften automatic, sometimes extraGuided — we prep & track, you submit
Review replies drafted for youSometimesSome toolsYes, in 6 tones
You approve before anything publishesVariesYou do it yourselfYes, always
Built-in QR review cardRarelyRarelyYes

Simple pricing. 30 days free.

Priced per shop. 30 days free — cancel before day 31 and pay nothing. You add a card at checkout, nothing is charged until day 31, and there is one free trial per account.

Which plan fits my shop?

  • You want every review answered and your Google profile fixed: Starter
  • You also want to see why nearby shops rank above you, with a weekly to-do list: Growth
  • You also want articles and city pages for your website, and printable reports: Pro

Pay yearly and save 15%

Showing monthly prices

Starter

Best for one shop that wants every review answered and its Google profile fixed.

$49.99/mo per location

Billed monthly

Free for 30 days

  • AI business audit, scored 0–100
  • AI review replies in 6 tones
  • Profile optimization suggestions
  • Online listings — 11 essential directories
  • Weekly Google Maps position check — 1 search
Start 30-day free trial — Starter plan

Growth

Our recommendation

Best for shops that want to see why nearby shops rank higher, with a weekly to-do list.

$99.99/mo per location

Billed monthly

Free for 30 days

  • Everything in Starter
  • Competitor tracking: see why nearby shops rank above you
  • Weekly AI action plan
  • All online listings: 40+ directories, including ones for your trade
  • Watch who links to your website
  • Posts & photos — Google posts, descriptions, profile ideas
  • Search words and a check of your website
  • Replies and posts that sound like you
Start 30-day free trial — Growth plan

Pro

Best for shops that also want website articles, city pages and printable reports.

$149.99/mo per location

Billed monthly

Free for 30 days

  • Everything in Growth
  • Articles and pages for your website
  • A 30-day article plan
  • One-click WordPress publishing
  • Printable & emailed reports
  • Rank tracker — log positions, keep the history
  • Google Maps position check — up to 3 searches
Start 30-day free trial — Pro plan

Every plan includes a monthly AI allowance. Need more? Optional top-ups are sold at cost (500 AI actions for $7.00) and never expire.

Not ready? Get your free score — no card.

Agencies & multi-location brands

Running many locations, or managing them for clients? Add locations self-serve up to 25 — past that we'll build a volume plan around what you actually run: negotiated per-location pricing, one bill, every location with its own score and action plan. Email support@killcriticseo.com and you'll usually hear back the same day.

Multi-client dashboards and white-label reports are on the roadmap — tell us what you need and you'll shape it.

Questions owners ask

Still stuck? Email support@killcriticseo.com

Or read the free guides and full pricing.

What is KILLCRITIC?

KILLCRITIC is local SEO and Google review management software for phone repair shops and other small local businesses, made by Repair Tune LLC. It gives you a free 0–100 score for your Google Business Profile with a list of what to fix first. On a paid plan it also drafts a reply to every review, prepares profile changes for you to approve and helps you get listed on the essential directories; Growth and Pro add competitor tracking and the full directory list for your trade.

Will this post things without my approval?

Never. Every review reply, article, and post is a draft until you approve it. That's a core rule of the product, not a setting.

Is KILLCRITIC affiliated with Google?

No. KILLCRITIC is independent and is not endorsed by Google. With your permission it connects to your Google Business Profile through Google's API, to read your profile and to send the changes you approve.

How does this help me show up in AI search like ChatGPT?

AI assistants answer local questions using the same public sources as search engines: business listings, directories, reviews, and your website's content and structured data. KILLCRITIC works on all three — it gets your listings complete and consistent across 40+ directories and aggregator networks, keeps your reviews answered, and writes pages that state your services, towns and facts in plain text, with schema markup for search engines. Its AI Search page has a checklist of what AI answers read about your shop on every plan, and on Growth and Pro, once your first payment goes through (not during the free trial), it checks every week how often ChatGPT, Claude and Google's AI answers name you and which websites they read, so you know what to fix. Nobody can guarantee an AI mentions you, but a business with missing listings and no content has no chance at all.

Can you guarantee a ranking?

No, and nobody honestly can. Google ranks local results on how relevant a business is, how far it is from the person searching, and how well known it is, and distance usually matters most. KILLCRITIC shows you what to fix, helps you fix it, and tracks what changes.

Does it work for businesses other than phone repair shops?

Yes. The score, review replies and fix list work for any local business with a Google Business Profile. The Online listings page gives every kind of business the same general directory list (the essential ones on Starter, the full list on Growth and Pro) and adds trade directories for home services & contractors; healthcare & medical; dental; legal; auto & vehicle repair; restaurants & food; beauty, salon & spa; pet services & veterinary; fitness & wellness; real estate & property; and phone & electronics repair.

Do you automatically sync my info to every directory?

Not yet, and we won't pretend otherwise. The Online listings page gives you a link straight to each directory's listing process, your business details formatted and ready to paste, and tracks which listings are live — turning a full day of tedious work into about an hour. A few of the aggregator networks (HERE, TomTom) have no public self-serve form at all, so those links go to the right place to start rather than to a submission page. Fully automatic syndication requires paid data-network contracts, which is on our roadmap.

Do I need to be technical?

No. If you can use Google Maps, you can use KILLCRITIC. The AI explains every recommendation in plain English and tells you why it matters.

Where does the AI content come from?

KILLCRITIC uses Anthropic's Claude, one of the leading AI models, prompted with your real business details — your services, your city, your reviews. It's your voice, faster.

What if I already have someone doing my marketing?

Great — hand them the dashboard. KILLCRITIC does the research, writing, and prioritizing so whoever runs your marketing spends their time approving and publishing instead of starting from blank pages.

How much does it cost, and can I pay yearly?

Starter is $49.99 per month per location, Growth $99.99, Pro $149.99. Paying annually takes 15% off the monthly rate on every tier and is charged once for the whole year — $509.88, $1,019.88 or $1,529.88 per location, saving $90.00, $180.00 and $270.00 a year respectively. Every plan starts with a 30-day free trial: you add a card at checkout, nothing is charged until day 31, and cancelling before then costs nothing.

Is there a free version?

Yes. The 0–100 score and fix list are free, with no card and no plan, for as long as you like. The tools built on it (review reply drafts, Online listings, competitor tracking, the weekly plan and the content tools) need a paid plan, and every paid plan starts with a 30-day free trial.

How does per-location pricing work?

One location is one unit of your plan price — a second shop is a second unit, prorated by Stripe from the day you add it. Every location gets its own audit score, reviews, competitors, and weekly plan, all under one login on the Locations page. You can add or remove location slots any time, self-serve up to 25; past that, email us and we will build a volume plan around what you run.

Can I cancel anytime?

Yes — subscriptions are managed through Stripe and you can cancel from your billing portal in two clicks. No contracts, no phone calls.

See how your shop looks on Google — free.

Create a free account and get your score. No card needed.

Get my free score

Paid plans: 30 days free, card required, nothing charged until day 31.

Partner

Getting found is step one. Somewhere worth landing is step two.

We get you showing up — on Google, Maps, Siri, and AI answers. When the site people land on needs to be as good as the listing that sent them there, we send our customers to Apex Sites, who we actually work with.

Trusted partnerApex Sites(opens in a new tab)

Websites for local businesses

Apex Sites builds the complete site — booking link, contact form, Google reviews badge, mobile-perfect. On their terms: they build the whole thing first, send you the link, and you only pay if you love it.

finished demo, before you pay
Free
once — no monthly fees
$1,000
yours at handoff
100%
See their work (opens in a new tab)

Apex Sites is a separate company — pricing, delivery, and support are theirs, and the figures above are their published terms. Nothing about your KILLCRITIC plan changes either way, and we never share your details with them unless you ask us to.

Built before you buy

They design the whole site first and send you the link. If you don't love it, you don't pay — there's nothing to cancel because nothing started.

Booking and contact wired in

Contact form to your inbox, your booking link connected, and a Google reviews badge — the parts a local business actually gets calls from.

You own it at handoff

Your domain, your hosting account, your files. One payment, no retainer, and nothing of yours is locked behind their login.